Accessible & Inclusive Cartography – Developing a conceptual framework and map design guidelines

Maps come in a wide range of designs, from densely packed multi-purpose maps, to colorful thematic maps, to maps designed specifically for blind and visually impaired people. Can we estimate what proportion of the population is included or excluded by specific design choices? Can we provide clear and actionable guidelines for map designers for how to create more inclusive maps?

Objective:

It is widely accepted that information published online should be accessible to potential users with perceptual, cognitive or physical limitations (Kim et al., 2021). The concept of social inclusion refers to the broader concept of enabling all social and demographic strata to participate in all aspects of society (World Bank, 2013). But what exactly do these concepts mean precisely in the context of map design and dissemination? The aim of this research project is to provide an overview of the various aspects of accessibility and inclusion from the relevant literature, to develop a conceptual model that can be used to derive estimates of the impact of map design decisions on the overall demographics, and to propose a set of guidelines for map designers. The conceptual model and guidelines should allow a designer to estimate how many and which people will (not) be able to use a map with certain design features, and to propose alternatives that can be implemented either by adapting the design, or by using assistive technology, or as a separate alternative representation provided for users with special needs. The findings should then be applied and verified in a case study.

Description:

Previous work on accessible map design has primarily focused on providing alternative representations for users who are blind or have very low vision (Miller, 2017). However, instead of discrete (legal) categories of disability, the ability and skills of the overall population can be thought be a continuum, and therefore any map design that approaches the limits of perceptual or cognitive ability will exclude a certain proportion of the population. With modern display devices approaching the visual fidelity of printed media (Ledermann, 2023), more detailed map designs have again become feasible, and thus the question becomes relevant: what percentage of the demographics will be able to reliably read a given map, and what impact would changes in the design have on the overall accessibility of the map?
Tools like Chartability (Chartability, 2020; Elavsky et al., 2022) or WhoCanUse (WhoCanUse, 2020) allow designers to assess websites and data visualizations and derive an estimate for which percentage of the population will be able to make use of a particular design. The results of the thesis should allow for the creation of a similar tool, tailored to the needs and questions of cartographers.

Skills required for the project
An interest in the topics of accessibility and social inclusion is required, as well as an interest in theoretical aspects of cartography as well as applied map design. The technology for realizing the case study can be chosen freely.

Your tasks

  • Research of the scientific literature related to the topic
  • Develop a taxonomy of aspects of accessibility and inclusion
  • Develop a model that allows map designers to estimate how many and which users are excluded by a particular map design, based on existing scientific findings
  • Optionally: implement an online tool similar to whocanuse.com, tailored to map design aspects
  • Implement a map design case study (topic and area of the map can be freely chosen) and assess the developed framework in a small qualitative study
  • Analyze the results
  • Write the thesis

Staff working in this domain
Florian Ledermann (florian.ledermann@tuwien.ac.at)

References:

Domain(s):

Study Program(s):

  • MSc. Cartography (EXCLUSIVELY externally advertised)